About us

Avantrado – your partner for Amazon, eBay and co.

We are an e-commerce service provider with extensive expertise in Amazon, eBay and online distribution.

  • We support brand manufacturers in generating constant revenue growth in several online channels (Amazon, eBay, online shop).
  • We position your products in the best possible way on Amazon (Seller program) and eBay.
    • In order to do so, we handle the entire process (listing, account management, marketing, after sales services, customer service) on your behalf (commission).
    • This will keep you in control of your product portfolio and your brand image.
  • We also help you setup and implement your own Amazon Seller account and coach your staff to ensure sound operation of the Seller account.
  • Avantrado consists of a team of experts with many years of sales experience, as well as inside experience with Amazon and in strategic business consulting.
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Who we are

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Felix Gassmann
Managing director
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Meike Decker
Managing director
  • Over 6 years sales experience with renowned online shops
  • 7 years of experience directly at Amazon (Vendor, instock and project management)
  • Several years of pan-European e-commerce strategy development
  • 6 years in strategic management consulting

Our goal

  • Position your products in an optimal way on Amazon and eBay in close alignment with you
  • Avoid channel conflicts
  • Enable the best possible sales
  • Ensure independence
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What we do for this

  • Define the optimal Amazon strategy for you
    • Joint development of the ideal positioning at Amazon in the sellers area, as well as on eBay
    • Definition of a pricing strategy implemented by intelligent repricing systems
    • Development of an optimal logistics concept
    • Implementation of the Amazon strategy
      • Implementation of the defined positioning and pricing
      • Management of the product sales
      • Monthly reporting of your sales
      • Collaboration with agencies in the field of Amazon and eBay SEO to create content – if desired

Why Avantrado?

Amazon – an important sales channel, which bears several challenges

  • Negotiations with Amazon are often quite one-sided due to their market power
  • Communication with Amazon vendor managers is often difficult
  • Special expertise is necessary for Amazon, e.g. to optimize product pages and marketing
  • Technology outweighs relationship
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Avantrado offers you three models of collaboration

Amazon Seller broker

Selling ​​your products via the Avantrado Seller account on Amazon as commission business

Advantages:

  • Control over the prices
  • Avoidance of channel conflicts
  • Alternative to vendor to avoid possible dependencies
  • Improvement of availabilities
  • Additional assortment
Amazon Seller coaching

Supporting and coaching your employees in setting up, operating and optimizing your own Amazon Seller Account

Advantages:

  • Build-up of internal know-how
  • Seller account directly connected to your brand
  • In case of existing Seller account, utilisation and improvement of existing infrastructure
eBay Seller broker

Selling ​​your products via your or the Avantrado eBay account on commission basis

Advantages:

  • Additional sales channel
  • Controlled appearance
  • Controll over prices
  • Improvement of availabilities
  • Additional product portfolio

Logistics models

  • Fulfillment by Amazon – our recommendation
    • You ship your products directly to the Amazon warehouse. Amazon executes the fulfillment.
  • Dropshipment – possible by arrangement
    • You ship the goods to the end customer after having received the customer order from us.
  • External fulfillment service provider – possible by arrangement
    • You ship your products directly to an external service provider. The service provider executes the fulfillment.
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