About us

Avantrado – your partner for Amazon, eBay and co.

We are an online retailer and an online agency with extensive expertise in Amazon, eBay and online distribution.

  • We support and consult you in generating constant revenue growth in several online channels (Amazon, eBay, online shop).
  • We also help you setup and implement your own Amazon Seller account and coach your staff to ensure sound operation of the Seller account.
  • We sell the products on Amazon (seller program) and eBay and promote them in the best possible way.
  • Upon request, we will develop a concept together with you to actively optimize your brand representation on Amazon
  • Avantrado consists of a team of experts with many years of sales experience, as well as inside experience with Amazon and in strategic business consulting.
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Who we are

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Felix Gassmann
Managing director
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Meike Decker
Managing director
  • Over 6 years sales experience with renowned online shops
  • 7 years of experience directly at Amazon (Vendor, instock and project management)
  • Several years of pan-European e-commerce strategy development
  • 6 years in strategic management consulting

Our goal

  • Optimal utilization of Amazon and eBay as sales channels
  • Sustainable growth in sales
  • Development of new distribution channels
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What we do for this

  • Define the optimal Amazon strategy for you
    • Joint development of the ideal positioning at Amazon in the sellers program, as well as on eBay
    • Definition of a pricing strategy implemented by intelligent repricing systems
    • Development of an optimal logistics concept
  • Implementation of the Amazon strategy

Why Avantrado?

Amazon – an important sales channel, which bears several challenges

  • Top 1,000 sellers on amazon.de (based on sellerratings.com)
  • Negotiations with Amazon are often quite one-sided due to their market power
  • Communication with Amazon vendor managers is often difficult
  • Special expertise is necessary for Amazon, e.g. to optimize product pages and marketing
  • Technology outweighs relationship
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